Remodeling

NARI Milwaukee

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NARI Milwaukee is a chapter of the National Association of the Remodeling Industry. They work to ensure greater professionalism in the industry and be a homeowners’ resource for finding qualified, experienced and proven contractors to get their home improvement projects done well.

We’re currently working to aggressively re-position them in the local market to compete against national “pay-for-play” companies like Angie’s List and Home Advisors.

Marketing Plans & Strategy

From consumer home show marketing materials to member communications and general awareness, we helped tell the Milwaukee area who NARI is and what they can do for homeowners.

PR & Media Relations

Strategic relationships with the media are key to any successful integrated campaign. By partnering with local TV stations, radio hosts and newspapers, Savvie helps NARI Milwaukee showcase members’ services and projects.

Comprehensive Integrated Campaigns

By working closely with the NARI team, we developed solutions to reach their goals through a strategic mix of digital ads, social media, outdoor, print and more. Instagram and Pinterest are great platforms for engaging with young homeowners looking for inspiration, while OTT, print and radio spots are better suited for those without social media accounts.

Event Marketing

Each year, NARI Milwaukee hosts two consumer home shows and a local tour of remodeled homes. A thoughtful mix of advertising methods bring consumers looking for reliable remodeling services in contact with the trusted NARI Milwaukee members.

Magazine Production

From idea generation, content writing and designing an appealing layout, Savvie produces NARI Milwaukee’s yearly publication Renovate. This piece shares remodeling advice, beautiful NARI Milwaukee member photos and a full directory of member contact information.

Pinterest

As one of the first places consumers go to plan home decor and remodeling projects, it makes sense that NARI Milwaukee shows off its members’ work. By using this visual platform, we can help tell consumers why they should hire a trusted NARI Milwaukee remodeling professional.

Samples